Home Services Lead Generation Engine

Project Purpose

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This home services company relied entirely on referrals and had no predictable lead generation system. They needed a repeatable, scalable way to generate qualified leads without hiring an in-house marketing team.

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Built a complete lead generation funnel from scratch
Set up paid acquisition campaigns on Google and Meta
Deployed automated qualification and follow-up sequences

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The Lead Engine was designed to run on autopilot with full tracking and attribution so the owner could see exactly where every lead came from.

Results

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The system was generating leads within the first two weeks of launch.

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50+ qualified leads per month consistently
Cost per lead reduced by 60% vs. previous agency
Full attribution from ad click to booked appointment

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The owner now has a predictable pipeline and uses the performance dashboard to make weekly budget decisions.

Sarah M.

Owner, Home Services Company

"50+ qualified leads a month on autopilot. We went from chasing business to choosing which jobs to take."

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